Gautam Singhania, the Chairman and Managing Director of Raymond Limited, promoted a ceremonial jacquard jacket with a notch lapel and metal button details, paired with slim-?t Made-to-Measure denims. Singhania asked 'what would we be if we did not romance life? or if we didn’t live a life of tehzeeb? Or take pleasure in its offerings of fragrance, poetry and decadent style?' There are an increasing number of patrons for such aesthetics now and, luckily enough, know where to ?nd it, he said.